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Starfield Technologies Releases Traffic Blazer™; An Advanced Search Engine Submission Service [9th April 2003]

Traffic Blazer™ Provides an Easy and Affordable Way to Generate More Web Site Traffic; Increases Overall Visibility and Online Presence of a Web Site.

SCOTTSDALE, Ariz., April 9, 2003 – Starfield Technologies Inc., dedicated to
developing low-cost, high-performance software and sister company of Go Daddy
Software, Inc., today announced the availability of Traffic Blazer™, a search engine
submission service designed to assist businesses with the increasingly important, and complex, field of search engine marketing.

Traffic Blazer offers Web site owners a full line of Web site submission services aimed at helping them grow their businesses, whether small- or medium-sized, giving them the tools to effectively optimize their sites and attain listings on the Internet’s largest search engines and directories. Those search engines and Web directories include: Google, AltaVista, Yahoo!, HotBot, Lycos, MSN, AOL, and many others.

“We continue to be committed to delivering quality products and services that are
logical, intuitive, intelligent, and above all – easy to use,” says Bob Parsons President and founder of Starfield Technologies. “Traffic Blazer is a tool that we believe will help our customers significantly grow their businesses.”

Traffic Blazer offers five essential features to give Web sites the best chances at top
search engine listings:

· Site Analysis: Keyed to search engine requirements, this feature identifies the
strengths, and potential weaknesses, specific to a Web site.
· Site Optimization: Provides instructions that allow easy adjustments and repairs to issues detected in the Site Analysis.
· Automated Submission: Easy Web site submission to dozens of leading search engines and directories. It’s easy to use and it’s there whenever, however many times is needed, at no additional charge.
· Submission Status Tracking: Enables customers to track and review the status of submitted Web sites, including the selected search engine’s submission responses.
· Traffic Essentials: A comprehensive guide to search engine optimization and
the ever-changing search engine industry.

As an indicator of the growing importance of search engine optimization and the role
search engines play, statistics from Jupiter Research and the Georgia Institute of
Technology say, approximately 50% of all online purchases and 85% of all traffic come through a search engine. Because these numbers are so high, Go Daddy Software believes Traffic Blazer is essential to all business owners.

Traffic Blazer is available for only $29.95 per year (per URL) online at

About Starfield Technologies, Inc.
Starfield Technologies, Inc. is a newly formed software development company that is
dedicated to developing low-cost, high performance software. Starfield Technologies
currently offers StealthRay™ PC protection software, an easy-to-use Web site building tool called Website Complete™, and TrafficBlazer™ a search engine optimization tool. For additional information, contact the Starfield Technologies Public Relations Department at 480-505-8862.

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