Mailblocks
Previews New Information Assistant at DEMO 2004
[February 16, 2004]
DEMO 2004, PHOENIX—February 16, 2004—Mailblocks,
Inc. tomorrow will demonstrate Maxwell (code name),
a ground-breaking new information assistant as part
of its Web-based email service. Maxwell automates two
key processes common to email: calendaring and contact
management. These new capabilities were shown publicly
for the first time today at the prestigious DEMO 2004
conference for emerging technologies and new products,
where Mailblocks took the wraps off of the new calendar
product being incorporated into its email service in
the next product release. Mailblocks plans to make Maxwell
available to its users in the second half of 2004.
Employing rules-based intelligence,
Maxwell is designed to actively search incoming email
to “sniff out” meeting and contact information.
Maxwell automatically flags pertinent information about
meeting requests, dates and times, and then tentatively
adds it to the user's calendar, along with links to
the associated email. Similarly, Maxwell detects new
or outdated contact information not already present
in the user's Web-based address book. Maxwell then offers
a one-click ability to add the complete contact information
to the address book. With Maxwell, Mailblocks is expanding
the concept of the “managed inbox” to encompass
a consolidated strategy for contact and calendar management.
Maxwell is the latest in ongoing innovations
from Mailblocks to help consumers more effectively manage,
protect, and consolidate their email and other related
communications. Hallmarks of the Mailblocks service
are the consolidation and management of existing Yahoo!
Mail, AOL, MSN, Hotmail and POP3 accounts into one universal
inbox; the capability to send and receive mail from
a user's custom domain name; and email access via a
super-fast, application-like Web interface or through
desktop email applications. Mailblocks also offers large
storage and attachment allowances at the best pricing
for consumers, as well as a selection of twenty email
domains, and their keystone capability—100% elimination
of spam with no false positives via Challenge/Response
2.0.
“Mailblocks is the first Web-based
email service to truly automate the linkage of email
to calendar and address book. More significantly, with
Maxwell we are adding intelligence to ongoing communications
processes and enabling email to become the true center
for communications and information management for everyday
people” said Rich Landsman, Mailblocks' acting
CEO and VP of Engineering. “Think of Maxwell as
an information assistant who works behind the scenes
to take action on the user's behalf to make life easier
by helping to manage schedules and keep contact information
updated automatically. This innovation in information
management is indicative of Mailblocks' ongoing commitment
to providing the best consumer email service.”
“Maxwell exemplifies a new class
of information management tools. The concept of an assistant
automatically searching incoming email to find prospective
appointments and contacts is a promising development.
Maxwell becomes the first action-oriented email product,”
noted DEMO producer Chris Shipley.
Mailblocks 2.0 was launched at CES January
8, 2004 with a host of new email features including
wizards, rules, full contact support, and a selection
of 20 domain addresses. Mailblocks' Basic Service provides
15MB of storage for the low price of $9.95 per year.
Its Premium Service features 100MB of storage and is
aggressively priced at $24.95 per year. Mailblocks'
new free service features 5MB of storage. All services
also offer attachment allowances of 6MB, enabling users
to send and store large files. New subscribers can obtain
the free or enhanced Mailblocks services at http://www.mailblocks.com.
About Mailblocks
Mailblocks, Inc. is a new class of Web-based email service
for consumers. Mailblocks started with a simple idea:
improve the consumer email experience—make it
better, more manageable and—above all else—free
from the aggravation of spam. Using state-of-the-art
technology, an assemblage of talented, passionate and
experienced individuals and a customer research driven
development model, Mailblocks is dedicated to helping
people restore and fulfill the true potential of email
communication. To learn more about Mailblocks, visit
our Web site at
http://www.mailblocks.com/ or contact
pr@mailblocks.com.
###
For More Information:
Krause Taylor Associates for Mailblocks
Jennifer Edsell Henderson
(408) 918-9085
jennifer@krause-taylor.com |