2advanced.net
Sponsors non-profit, Locks of Love to Leverage the Power
of the Internet [February 13, 2004]
Premiere
Web Hosting Solutions Provider Donates Services to Support
Children Facing Medical Hair Loss
ALISO VIEJO, Calif. — February
13, 2004 —2advanced.net, premier web hosting solutions
provider, today announced that they are making a charitable
donation of free web hosting services to Lake Worth,
Florida-based Locks of Love; a non-profit organization
that provides hairpieces to financially disadvantaged
children under the age of 18 with medical hair loss.
2advanced.net will provide web hosting services to support
the dramatic increase in Locks of Love website traffic
while leveraging the power of the Internet to spread
the Locks of Love message.
Since its inception in 1997, Locks of
Love has helped over 1200 children suffering from medical
related hair loss by providing them with custom-vacuum
fitted hairpieces, which in turn positively enhances
their self esteem. Locks of Love is able to make this
remarkable contribution due to the 3,000 plus hair donations
they receive weekly from all over the world. Without
spending money on advertising, Locks of Love says this
incredible outpouring of donations is partially from
the national press that they have received over the
years, but people from countries like Mexico, Australia
and England are also making donations and for that,
they credit the World Wide Web.
“Because we have limited budgets
and don’t spend money on advertising, the Internet
is essential to our organization in communicating our
message and getting the word out to donors and recipients
alike,” said Susan Stone, Executive Director of
Locks of Love. “Because 2advanced.net has one
of the most state-of-the-art platforms to manage and
sustain the amount of traffic we receive during peak
times we are able to confidently communicate our message
to a much larger audience, without the threat of overloading
our servers.”
According to Stone, Locks of Love doubled
their website traffic in January alone, bringing in
a record 3.7 million visitors to their site. The organization
will be featured on “The Oprah Winfrey Show”
in early March and it is vital that their website be
hosted on a platform that can handle the traffic that
they expect their appearance will bring to the site,
as their previous host was unable to support them previously
with other major media coverage.
Locks of Love provides its recipients
with a vacuum-fitted hairpiece made entirely from donated
human hair and does not require the use of tape or glue.
The cost for these finished hairpieces would start at
$3,000 if purchased in a store, but the children get
them for free or almost free, depending on the family’s
ability to pay. Most of the Locks of Love recipients
are among the 2 million children who suffer from an
auto-immune condition called alopecia areata, for which
there is no known cause or cure. Others have suffered
severe burns, or endured radiation treatment to the
brain stem, in addition to many other dermatological
conditions that result in permanent hair loss.
As strong supporters of the cause to
help disadvantaged children, 2Advanced Studios, a world-renowned
new media agency and their subsidiary 2advanced.net
are making every effort to increase Locks of Love’s
exposure on the Internet. 2advanced.net is donating
web hosting services to support the tremendous monthly
traffic that Locks of Love sustains, and 2Advanced Studios
is working closely with the organization to completely
redesign their website and introduce new features to
greatly enhance site usability and aesthetics while
helping visitors to gain access to important information
such as downloadable forms, media kits and volunteer
kits which will in turn save the non-profit’s
limited resources.
“We know first hand how an effective
and reliable web presence can help to market a business
or a cause at fraction of the cost of traditional advertising,”
said Tony Novak, Chief Operating Officer of 2Advanced
Studios. “We are elated that we can do our small
part in helping Locks of Love to convey their message
to the digital world and are dedicated to working together
to significantly bolster the effectiveness of Locks
of Love’s web presence.”
There are over 800 salons that have
partnered with Locks of Love and offer free haircuts
to those willing to donate their ponytails to the cause.
Those that are interested in donating hair must be able
to donate at least 10 inches of chemical and damage
free hair (preferably 12 inches). For more information
on the Locks of Love organization or to make a donation,
please visit www.locksoflove.org.
####
About Locks of Love
Locks of Love began in 1997 and has helped over 1200
children since its first year of operation. The organization’s
success comes from the thousands of hair donations that
arrive from all over the country as a result of national
publicity Locks of Love received in newspapers, magazines
and television programs. Children comprise over 80 percent
of the donors, making this a charity where children
have the opportunity to help other children.
About 2advanced.net
2advanced.net, located in Aliso Viejo, California offers
flexible hosting solutions that offer peace of mind.
Built from the latest in high-speed data communications
technologies and reliable IBM server class systems,
the 2advanced.net Data Center is a state-of-the-art,
6,750 sq. foot facility located on premises with a 24x7
manned Network Operations Center. Hosting packages include
Shared, Dedicated and Virtual Private Servers on Windows
and Linux platforms, with a wide range of add-on services
for a customized solution. For additional information,
please visit www.2advanced.net.
About 2Advanced Studios, LLC.
Founded in 1999, by President and Co-Founder, Eric Jordan,
2Advanced Studios has quickly evolved into an award-winning
new media agency with nearly 20 employees. World renowned
for their creative talents in Macromedia Flash design,
2Advanced also offers a wide range of design and development
services, including Interactive Design, Development
and Backend Solutions, Broadcast Video, 3D Graphics,
Multimedia, Identity and Audio Production. In the past
year alone, 2Advanced has received significant recognition
in more than 30 different magazine articles, contributed
to the writing of eight design-related books and was
awarded over 20 different design awards for client websites.
Located in Aliso Viejo, California, the 2Advanced team
constantly strives to push the creative boundaries of
technology to deliver high impact new media solutions
that create a lasting impression. For more information,
visit www.2advanced.com.
For media inquiries, contact:
Jami Beaton
2Advanced Studios
jbeaton@2advanced.com
949.330.7588
949.584.9669 cell
For
more information: http://www.2advanced.net
########
Jami Beaton
2advanced.net
65 Enterprise
Aliso Viejo , CA 92656 USA
jami@2advanced.com
www.2advanced.net |
